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IMPERIAL ANNOUNCES NEW ADDITIONS TO 2021 COLLECTION

January 20, 2021

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BOURBON, MO – Imperial Headwear, the #1 headwear brand for Private and Resort golf facilities as reported by the Association of Golf Merchandisers (AGM) in the Member Survey the last four consecutive years, announced mid-season additions to its 2021 Collection to be unveiled at the virtual PGA Show next week.

Please visit Imperial’s virtual showroom at the PGA Show website here.

Imperial’s 2021 product catalog debuted for Imperial sales representatives in August 2020, and the brand continues to build on its growing selection of innovative new styles, designs and decoration techniques.

The headwear company’s impressive roster of customization options saw the additions of a new Micro Patch, reflective patch and laser etched leather patch in August. Overall, 30 new products were added to the line as well as dozens of new color options for their best-selling styles. Now, a recent mid-season release of two brand new styles, as well as new color options in some best selling hats, are shaking things up and keeping the classic brand’s current lineup looking modern and fresh.

  • The Barnes (style 5056)

A brand new twist on the original rope hat. The Barnes has the same adjustable retro fit and woven rope as the best selling rope hat in golf, The Wrightson. And now available in 11 different crown colors of lightweight cotton twill.

  • The Oglethorpe (style 4062)

The Oglethorpe is a knit performance tonal camo cap. Its performance fabric has all of the lightweight breathability and popular moisture wicking features as the styles in Imperial’s core performance collection. Where The Oglethorpeproves to be unique is in its knit texture and tonal camo pattern with contrasting black undervisor.

Lastly, two exciting new X210P fabric color options for the headwear brand’s best-selling core performance collection were debuted in the mid-season announcement. ‘Aubergine’ is a warm, dark, brownish-purple hue resembling the skin of eggplants. Also added was the new blue-green ‘Sea Glass’ color option. Both will be added to the 30+ options already available for select performance styles in the line.

“Imperial is excited to offer some great new products, as well as more options in best selling styles, in the headwear and T-shirt categories in 2021,” said David Shaffer, Vice President of Sales & Marketing at Imperial. “These types of quality items are essential in every golf shop today. Golfers are playing more than ever, and then going home to wear comfortable clothing like T-shirts.”

logo of Imperial Sports BrandAbout Imperial Headwear

Founded in 1916, Imperial Headwear is the leading manufacturer of premium quality headwear, apparel and accessories for the golf market. Imperial’s products can be found at 97 of the Top 100 and over 70% of the Top 400 golf courses in the United States. The Association of Golf Merchandisers (AGM) has voted Imperial the #1 golf headwear brand for four consecutive years.

Imperial is committed to style, functionality and perfection in fit and comfort. It is this commitment that has allowed the creation of a wide variety of headwear and apparel with quality that is second to none. Renowned for its superior customer service and art customization capabilities, Imperial offers its products using the most innovative fabrics and designs, as well as logo decoration and embellishment technologies.

For further information please visit Imperialsports.com or call (800) 950-1916. Follow

Imperial Headwear on Twitter and Instagram at @ImperialHats and on Facebook at

facebook.com/Imperial.

Contact:
Tori Venti
Marketing Coordinator
Imperial Headwear
tventi@paifashion.com

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