Vista, CA, October 19, 2005â?¦ On the heels of introducing its DeFeet High Performance Golf Socks to the golf industry, DeFeet Golf, a division of Global Tour Golf, today announced that the Company has hired four additional sales representatives. The new additions to the sales force include Roger Yago, Colorado and the Rocky Mountain region; Rob Schaefer, Texas and Oklahoma; David Day, North Carolina and South Carolina, and John Bombach, New Jersey.
The new sales representatives will handle all sales initiatives for the DeFeet Golf line of high performance socks within their respective territories throughout the United States. Just two months after introducing its high performance golf sock line, DeFeet Golf continues to expand its sales force nationwide.
"The DeFeet brand has already gained considerable popularity in the golf marketplace, and we are excited to add experienced sales representatives who boast the knowledge and experience necessary to promote the benefits of our high performance golf socks," said Craig Pollard, President, DeFeet Golf. "It is essential that we further expand our sales force in order to enhance awareness for the DeFeet brand throughout the golf industry."
DeFeet, a brand established in 1992, revolutionized cycling apparel with the original Aireator® sock. Today, DeFeet is widely recognized for setting the standard in the design and development of high performance socks for the Cycling Industry. In bringing the DeFeet sock technology to golf, DeFeet Golf has been testing the product among professionals, with more than 70 players having worn DeFeet High Performance socks on the PGA TOUR.
Vista, CA- based DeFeet Golf, a division of Global Tour Golf, supervises the development and distribution of all DeFeet branded golf socks. DeFeet has been a leader in providing high performance socks and apparel to pro cyclists, military troops and outdoor athletes since the launch of the revolutionary Aireator sock in 1992. Since then, the DeFeet brand has been worn by top athletes in a variety of sports, including multiple winners of the Tour de France.
Contact:
Michele Kruchkowski
mkruchkowski@mastrocomm.com
Ari Edelman
aedelman@mastrocomm.com
Mastro Communications, Inc.
(732) 469-5700